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In Episode 3 of Worthy for Thirty’s ‘Back-to-School’ series, I spoke with Carrie Kerpen, the Founder of The Whisper Group. Carrie is a serial entrepreneur who has exited multiple businesses, including Likable Media, a social media agency she co-founded with her husband, Dave. Carrie founded The Whisper Group to help women-owned businesses prepare for and navigate the exit process. The Whisper Group provides mentorship, education, and resources to help women entrepreneurs build sellable businesses and achieve successful exits.
Salient Takeaways:
The importance of mentorship for women entrepreneurs: Carrie believes that mentorship is essential for women entrepreneurs who are looking to exit their businesses. She emphasizes the value of having a mentor who has been through the process themselves and can provide guidance and support.
The seven tenants of building a sellable asset: Carrie outlines the seven key components that are necessary for building a business that is attractive to buyers. These components include understanding your why, your how, your income, your secrets sauce, your profitability, your executive team, and your Roar factor.
The challenges faced by women entrepreneurs in the exit process: Carrie discusses the unique challenges that women entrepreneurs face when it comes to selling their businesses. These challenges include being undervalued by buyers, feeling alone in the process, and having to prove themselves more than their male counterparts.
The importance of doing good while doing well: Carrie believes that it is important for businesses to have a positive impact on the world. She emphasizes the importance of building businesses that are both profitable and sustainable.
The power of community: Carrie highlights the importance of building a community of like-minded women entrepreneurs. She believes that by connecting with other women who have been through similar experiences, entrepreneurs can learn from each other, support each other, and feel less alone.
This episode provides valuable insights for women entrepreneurs who are considering selling their businesses. And first, determining the merits of their business — this is where Carrie comes in! Carrie's expertise and experience make her an invaluable resource for anyone who is looking to navigate the exit process successfully!
Links
Our full conversation on YouTube
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